ROSA
Founder of Rosa Holy Gift / Developing ROSA WELL
From bringing Sleeping Saint Joseph statues and Lourdes candy to Korea for the first time to a pop-up at TSUTAYA in Tokyo and creating Catholic tumblers, ROSA has reached new products, places and audiences. This journey draws on hands-on experience across international sourcing, importing, sales and content creation.
Running a brand goes beyond finding a beautiful product. It means telling its story clearly and caring for the customer experience after an order is placed. Working across this entire process has shaped how I make decisions and bring ideas to life.
Four projects rooted in sharing the meaning of sacred objects: discovery and importing, encounters in cultural spaces, and small practices in everyday life.
Inspired by Pope Francis’s personal introduction of Sleeping Saint Joseph, ROSA shared the devotion’s meaning with Korean Catholics and became the first to import Sleeping Saint Joseph statues into Korea.
ROSA was the first to import and introduce to Korea this candy made with Lourdes holy water, with a history spanning 140 years. Bringing the story of a pilgrimage site into an everyday product opened another way to encounter Catholic culture.
ROSA brought the story of Lourdes candy to Japan, successfully completing a month-long pop-up at TSUTAYA in Tokyo and reaching customers who may be unfamiliar with Catholicism.
The project explored how a product’s history and story can introduce the beauty of Catholic culture, even to those who do not share the faith.
Pope Francis’s teachings were an important inspiration as the brand was founded and grew. To take part in the journey of Laudato Si’, ROSA created and introduced Catholic tumblers.
They reflect a hope that the message of faith can become part of everyday choices and actions.
ROSA continues to explore what a sacred-gifts brand can be. We hope to connect believers with faith in daily life and offer those outside the faith a chance to discover the beauty of Catholic culture.
Finding new products, entering new spaces and meeting new audiences: these experiences also inform ROSA WELL, a wellness and lifestyle brand currently in development.
Product introductions, joint planning and branded content for Korean customers.
Partnerships to introduce and distribute European sacred gifts, wellness products and everyday essentials in Korea.
Projects and recruitment opportunities drawing on experience in brand operations, e-commerce and international partner communication.
We welcome product proposals, brand collaborations and conversations about new opportunities.